Challenges Faced by IP Owners Due to Rise in Counterfeit Tabletop Games – How to Protect Your Brand
Wonderbow, the independent German company behind the board game Kelp, recently found itself embroiled in a battle against counterfeiters looking to capitalize on the early success of their game. This incident sheds light on the challenges faced by intellectual property (IP) owners in the tabletop gaming industry and underscores the importance of safeguarding one’s brand.
Counterfeiters Seize on Early Success of Kelp
Wonderbow’s CEO, Laia Gonzalez, shared her company’s ordeal with counterfeiters who sought to steal their IP and flood e-commerce sites with fake products. The rise in popularity of tabletop games has made them an attractive target for counterfeiters due to their lucrative nature and potential for quick profits.
To combat this threat, IP owners must be vigilant and proactive in protecting their brands. The United States Patent and Trademark Office (USPTO) recommends that creators enlist the help of attorneys to position themselves effectively against IP theft. By taking preemptive measures, creators can mitigate the risk of falling victim to counterfeiters.
The Vulnerability of Board and Card Games to Counterfeiting
Experts in the field emphasize that board and card games are especially vulnerable to counterfeiting due to their complex components and intricate designs. This vulnerability makes it easier for counterfeiters to replicate and distribute fake products, deceiving unsuspecting consumers in the process.
Protecting Your Brand in the Face of Counterfeiting
In light of Wonderbow’s experience, it is crucial for IP owners to adopt robust strategies to protect their brands from counterfeiters. By registering their trademarks and patents, monitoring e-commerce platforms for unauthorized products, and enforcing their rights through legal action when necessary, creators can safeguard their intellectual property and preserve the integrity of their brands.
In the ever-evolving landscape of the tabletop gaming industry, IP owners must remain vigilant and adaptive to combat the threat of counterfeiting effectively. By staying informed, taking proactive measures, and seeking legal guidance when needed, creators can navigate the challenges posed by counterfeiters and protect their brands from infringement.
Remember, the next time you unwrap a board game, be sure to inspect it carefully for any signs of counterfeiting. Your attention to detail could make all the difference in supporting legitimate creators and preserving the integrity of the gaming industry. Stay informed, stay vigilant, and together, we can defend against the rise of counterfeit tabletop games.
